Al-Sheikh Announces Launch of Al-Hilal Channel Sponsored by Riyadh Season

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The Chairman of the General Entertainment Authority (GEA), Advisor Turki Al-Sheikh, announced the launch of Al-Hilal Club Channel on DAZN, sponsored by Riyadh Season. It will boost the club’s international media presence.

The signing occurred in London between Saudi Al-Hilal Club, represented by its Chairman Fahd bin Nafel, and DAZN, represented by its Middle East and North Africa President, Casey Green.

Riyadh Season

Al-Sheikh explained that Riyadh Season will oversee the channel’s content to offer a unique experience for the club’s fans. Moreover, the channel will include exclusive programs, interviews, daily training updates, behind-the-scenes locker room coverage, selected friendly matches, and shows with top global stars, all sponsored by Riyadh Season.

He also mentioned that the channel will help expand Al-Hilal Club’s reach through DAZN, which operates in 200 countries. Partnerships with other clubs are also in progress, and negotiations are ongoing with Al-Nasr Club for a match against an international team, awaiting their response.

Benefits of Partnership

He stated that one of the benefits of this partnership is providing specialized channels similar to those of international clubs, especially with international arms that are keen on success, which has been achieved in boxing and other events, stressing that the opportunity is available to all Saudi clubs.

On his part, the head of DAZN in the Middle East and North Africa region explained that this partnership offers a unique experience.

The channel is set to launch before year-end, broadcasting Al Hilal matches and exclusive programs, offering fans a unique chance to stay updated on all club news.

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