ITB 2024 Showcases Kingdom’s Tourism Successes

The Saudi pavilion participating in the International Tourism Trade Fair Berlin (ITB) 2024 showcased a series of Kingdom’s significant successes in the field of tourism, reported News 24. Most notably, it reached more than 100 million tourists last year, seven years ahead of the scheduled date.

Additionally, it topped the United Nations Tourism list for the major countries in growth in the number of incoming tourists, as well as leading the G20 countries in the same regard.

Ministry of Tourism at ITB

The Ministry of Tourism and the Saudi tourism system participated in the Kingdom’s pavilion at the exhibition. The Minister of Tourism and head of the participating Saudi delegation, Ahmed Al-Khateeb opened the pavilion. The ministry introduced guests to the vast potential Saudi Arabia holds in the tourism sector, including its geographical and environmental diversity, archaeological sites, and modern tourist landmarks. This made it one of the largest tourist destinations in the world.

Jeddah in ITB 2024

Historic Jeddah was featured prominently at the world’s largest tourism expo, the International Tourism Trade Fair in Berlin (ITB Berlin). This participation marks a pivotal moment for KSA as it aims to diversify its economy and promote its tourism sector. KSA aimed to highlight the efforts to revive this area, which is classified on the UNESCO World Heritage List.

Launch of Heritage Hotels

At ITB Berlin, the Historic Jeddah program showcased the launch of heritage hotels which encompass 34 heritage buildings. These establishments provide visitors with unique and authentic accommodation experiences. Moreover, they merge traditional allure with contemporary comforts in the core of Historic Jeddah.

Related Topics:

Al-Khatib Opens Saudi Pavilion at ITB Berlin 2024

Flynas Launches 3 Weekly Direct Flights from Jeddah to Berlin

Jeddah’s Heritage Hotels: A Journey Through Time & Culture


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