Science & Technology

HONOR Announces Regional Launch of Magic6 Pro in Riyadh

HONOR, a leading technology brand, announced the regional launch of its flagship smartphone, the Magic6 Pro, in Riyadh. On this occasion, Mr. Ray Guo, the Chief Marketing Officer at HONOR Device Co., Ltd., delivered a speech on the main stage introducing the smartphone at LEAP 2024. He highlighted HONOR’s confidence in the prospects of the Saudi Arabian market and its commitment to high-quality local development.

Vision for AI & Smart Devices

Mr. Ray Guo shared HONOR’s vision at the LEAP forum, emphasizing AI’s role in crafting customized, user-friendly experiences. Moreover, he highlighted HONOR’s commitment to pioneering the future of smart AI, aligning with LEAP 2024’s theme, ‘Towards New Worlds.’ This approach focuses on intent-based AI, prioritizing human needs and enabling collaboration across different operating systems.

HONOR’s Expansion in Saudi Arabia

HONOR has marked significant growth in the Saudi market, launching innovative products and services. Key achievements include the opening of the first Middle Eastern experience store in November 2023 and the establishment of the Saudi National Warehouse in January 2024. These efforts aim to streamline logistics and enhance product availability.

Launching Online Store & Service Center

Last February, HONOR introduced its official online store, offering high-quality products conveniently. The upcoming exclusive HONOR Service Center in Jeddah, the first in the Middle East, promises superior consumer services.  Additionally, Guo’s statement underscores HONOR’s dedication to meeting consumer needs in Saudi Arabia with top-notch products and services.

AI Magic with HONOR Magic6 Pro

HONOR has launched MagicOS 8.0 on the Magic6 Pro, marking a major leap in smartphone tech with AI integration at the system level. It introduced the industry’s first Intent-based User Interface (IUI) to consumers in Saudi Arabia. Features like Magic Portal and MagicLM showcase a leap towards understanding user intent more deeply. Furthermore, they enhance user experience by facilitating seamless interactions across devices and apps. This integration not only streamlines daily tasks but also sets a new standard in personalized technology, demonstrating HONOR’s commitment to leading in AI-driven innovations.

Magic6 Pro Camera System

Besides, the Falcon Camera System of the HONOR Magic6 Pro epitomizes the fusion of AI with photography, capturing fast movements with unprecedented clarity. This system, enhanced by an AI Capture algorithm, effortlessly predicts and captures crucial moments, showcasing HONOR’s prowess in melding technology with human-centric design. This development enhances smartphone photography, allowing users to capture and preserve experiences in vivid detail.

Enhanced Performance & Battery Innovations

Powered by the Snapdragon 8 Gen 3 platform, the HONOR Magic6 Pro offers substantial improvements in CPU and GPU performance, supported by the Qualcomm® AI Engine for smoother, more stable AI functionality. HONOR’s pioneering use of second-generation silicon-carbon battery technology, inspired by the EV industry, emphasizes the brand’s leadership in applying cross-sector innovations to enhance smartphone usability. Fast charging tech underscores HONOR’s commitment to modern needs, enabling busy users to depend on their devices seamlessly.

Magic6 Pro: Superior Screen Durability

The HONOR Magic6 Pro’s screen sets new industry standards for drop resistance, significantly increasing durability and shock absorption capabilities. This advancement, certified by SGS, demonstrates HONOR’s commitment to product quality and user safety. HONOR uses advanced materials to boost screen durability, ensuring a premium, damage-resistant smartphone experience. This focus on durability underlines the brand’s holistic approach to design, where user needs and product longevity are paramount.

Related Topics:

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