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BLVD Flowers: Riyadh Season’s New Floral Masterpiece Is Now Open

Riyadh Season has recently unveiled the Boulevard Flowers (BLVD Flowers), an enchanting zone featuring 200 million blooms.

On April 16, 2026, Saudi Arabia’s capital city opened the exceptional experience which blends colorful flowers with creative designs.

The journey in BLVD Flowers starts through Najdi-inspired gates that welcome visitors to a fascinating world of artistic sculptures, visual displays, and natural beauty.

Spanning 215,000 square meters, BLVD Flowers zone boasts more than 200 million flowers and 200 creative installations, including floral palaces, blooming pyramids, and arched promenades, each serving as a stunning, Instagram-ready backdrop.

Throughout the zone’s creative pathways, visitors will enjoy captivating 3D floral artworks and vibrant live performances. This artistic landscape is complemented with three Saudia Boeing 777 aircraft repurposed as monumental art installations, creating a surreal and dramatic juxtaposition between heavy aviation and delicate blooms.

Furthermore, BLVD Flowers zone offers tasty food options for an extraordinary culinary experience amid the breathtaking landscape, with 40 restaurants and cafes serving a variety of dishes and beverages.

Running until June 16, 2026, the zone features two unparalleled experiences for all family members. The Kids Area offers a diverse range of fun games and interactive activities for children, such as drawing and coloring, face painting, and exciting competitions, within a safe entertainment environment.

Meanwhile, the Pet Birds Area showcases a unique collection of rare and beautiful birds, allowing visitors to closely observe and capture memorable photos with these colorful creatures.

BLVD Flowers zone is one of the latest additions to Riyadh Season. In its current edition, the Season has inaugurated a series of landmark launches, including “Beast Land,” Jewelry Salon, Flying over Saudi and Aroya Cruise.

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