Saudi Arabia’s Public Investment Fund (PIF) has launched Tasama, a groundbreaking platform designed to elevate business services across the Kingdom. This initiative targets local enterprises and global firms establishing regional hubs, offering tailored solutions to fuel growth.
The merger of Business Incubators and Accelerators Co. (BIAC) with PIF’s Shared Services Center birthed Tasama. BIAC, formerly under TAQNIA, brings expertise in public-private partnerships, while PIF contributes financial muscle and strategic vision. Together, they aim to streamline operations for businesses navigating Saudi Arabia’s dynamic market.
Aligning With Vision 2030
Tasama’s launch aligns with PIF’s mandate to diversify Saudi Arabia’s economy. By accelerating local enterprise growth and simplifying entry for international firms, the platform reinforces the Kingdom’s position as a global investment hub. This move also mirrors PIF’s broader shift toward sustainable growth, prioritizing long-term value over rapid expansion.
Mohammed bin Nasser Al-Jasser, Tasama’s CEO, emphasized the firm’s role in advancing Saudi Arabia’s business ecosystem. “We’re committed to fostering innovation, empowering local talent, and strengthening national capabilities,” he stated. Under his leadership, Tasama will bridge gaps between sectors, driving efficiency and competitiveness.
Comprehensive Services for Business Success
Tasama offers end-to-end solutions, including accounting, HR, procurement, and digital tools. Its portfolio extends to incubators, workspace solutions, and growth-phase support, ensuring businesses thrive from inception to scale. International firms eyeing Saudi Arabia will find tailored guidance to establish regional bases seamlessly.
As Tasama debuts, PIF surpasses $1.15 trillion in assets, signaling robust financial health. Global SWF reports the fund now prioritizes “solvency over scale,” reflecting a strategic recalibration. This shift balances ambitious Vision 2030 projects with fiscal discipline, ensuring responsible capital deployment locally and globally.
Tasama plans a nationwide rollout, aspiring to become Saudi Arabia’s top business services provider. By integrating cutting-edge tech and fostering partnerships, it aims to reshape the Kingdom’s commercial landscape. This expansion will amplify job opportunities, attract foreign investment, and cement Saudi Arabia’s status as a forward-thinking economy.
Tasama’s launch marks a pivotal step in Saudi Arabia’s economic transformation. With PIF’s backing and a focus on innovation, the platform is poised to drive efficiency, attract global players, and empower local enterprises—solidifying the Kingdom’s place as a leader in the new global economy.
