Modernity Roots Exhibition Fuses Saudi Tradition with Contemporary Art
A new art exhibition in Jeddah, titled Modernity Roots, seeks to merge Saudi heritage with contemporary practices, challenging stereotypes and promoting innovation. Organized by Abdulrahman Kamil Mourad, founder of Bilory ArtHaus, the event aims to create a dynamic platform for artists and art enthusiasts.
A Blend of Heritage and Modernity
The exhibition draws inspiration from an Arabic term meaning origin and centrality, highlighting the date stone as Saudi culture’s vitality symbol. Mourad describes the exhibition as a declaration of Saudi roots and strength, affirming cultural heritage as a modern world’s guiding force.
“Modernity Roots reminds us that our cultural heritage powers our progress,” Mourad explained, stressing the importance of art respecting and simultaneously challenging traditional perspectives and cultural norms.
Showcasing Saudi Talent
The exhibition features works by prominent Saudi artists AFM and Heba Ismail, both gaining recognition in the region. AFM’s camel paintings blend pop art and cartoon abstraction with bold colors, exploring a modern identity rooted in tradition. Ismail’s The Holy Grail series uses a cubist approach to cultural identity, combining abstraction and vibrant colors to evoke deep emotional responses.
Ismail, who contributed 23 paintings, expressed her excitement: “Working alongside AFM for the third time was a wonderful experience. Our work enhances each other’s.”
Supporting Saudi Vision 2030
Mourad emphasized Bilory’s commitment to Saudi Vision 2030, seeking to create cultural art spaces and improve life quality. He highlighted the focus on passionate Saudi artists, stating, “Our selection aligns with the broader vision of Saudi Vision 2030.”
Bilory ArtHaus: More Than a Gallery
Beyond being a gallery, Bilory ArtHaus aims to be a creative hub for both local and international artists. Mourad outlined plans to foster diverse talents and promote innovation, believing Bilory ArtHaus will play a key role in the Saudi art scene.
The exhibition runs daily from 5 p.m. to 9 p.m. until Oct. 31, offering visitors an immersive journey through Saudi Arabia’s evolving cultural narrative.



