Al-Essa Industries Company participated with a huge pavilion in the activities of The Big 5 Construct Egypt, which is the most important exhibition in the field of building and construction. It includes many experts specialized in the field of construction.
Abdul Mohsen Al-Essa, Executive Vice President of Operations, said that the company owns an industrial edifice on an area of more than 250,000 square meters. It includes four factories, one of them specializes in air conditioning home and desert appliances, a factory for freezers and refrigerators, a central air conditioning factory, and a factory for plastic components.
Al-Essa added that all departments of production operations are constantly being developed to raise their efficiency and reduce costs, so that the product becomes competitive in terms of price while maintaining quality.
He revealed that working to improve quality control processes is adopted so that the product is selected with 100% quality, and samples are taken on a daily basis to be examined in the factory’s laboratories that are accredited locally and internationally, in order to ensure their conformity with Saudi and international specifications. The company has developed a range of home air conditioners with the “inverter” feature that saves energy, in accordance with Saudi and international specifications.
Al-Essa confirmed that the company has six laboratories accredited by the Saudi Accreditation Center SAC and the American Accreditation Center IAS, including 4 laboratories for home and commercial air conditioners up to 5 tons, a laboratory for refrigerator and freezer units, and a laboratory for central air conditioning units. The company also manufactured and marketed its own brands. They are “Kraft – Hass – Dolphin – High Cool.
In addition, Al-Essa Company owns a company specialized in the field of operation, maintenance and after-sales services, in order to maintain customer loyalty and meet their various needs.
It is worth mentioning that Al-Essa Industries Company was established in 1953, and since its inception it has started in the electronics trade, then it started manufacturing basic products locally in 1979, and established the National Air Conditioning Factory in cooperation with the American International Institute.
The production capacity of Al-Essa factories is more than one million units annually, with more than 1,000 employees and more than 500 distributors.
Al-Essa added that consumer needs are studied in order to provide high-quality devices while maintaining a competitive price and continuously developing products in accordance with the latest international standards, to ensure customer satisfaction and to harness the manufacturing process to meet the continuous changes in the markets and to continue investing and developing to produce products Environmentally friendly with high efficiency.
Regarding the company’s vision, Al-Essa stressed that it is in line with the vision of the Kingdom of Saudi Arabia 2030, which seeks to exploit the strategic geographical opportunities of the Kingdom, its huge investment capacity and effective human resources, which drives the process of growth and development and provides a variety of products to all its customers.
“The company’s products are characterized by technical specifications that conform to Saudi and international standards that support success in the Egyptian market and are in line with customer requirements.” He added.
The company has the ability to meet all customer requirements of residential and commercial air conditioners, air treatment units, and home appliances, through locally manufactured devices, and products supplied from major international companies, which contributes to increasing the company’s market share and enhancing customer satisfaction.