Competing against leading international agencies, ambitious GCC communications agency W7Worldwide took away the ICCO Best Technology Award for their PR campaign. The ICCO Awards saw finalists from countries all over the world, including Austria, Argentina, France, Russia, Singapore, South Africa, the UK, the UAE, and the US, compete for 30 different prizes, with W7Worldwide shortlisted for seven of the categories.
The ICCO Best Technology Award win places W7Worldwide firmly on the global stage alongside multi-national and major agency players. As the name suggests, W7Worldwide’s vision at the outset has been to create an exemplary local communications agency of international standard in the KSA and GCC region. Their achievement in successfully competing against some of the biggest names in the industry is a testament to W7Worldwide’s hard work in establishing its leading position as a prominent agency alongside the best of its peers.
“We were impressed by W7Worldwide’s Technology Campaign award submission, dispelling the myths around Covid-19 and its transmission via air conditioning systems. Besides the timeliness and relevance of the campaign, the content creation and execution were exceptional,” said ICCO Chief Executive Francis Ingham (Alison Clarke, Awards Jury President). “W7Worldwide deserves to be recognized for their proactive approach in tackling a difficult and technical issue with their ‘Step Up to Protect Saudi Citizens in Covid-19’ campaign.”
“The team at W7Worldwide is absolutely thrilled and proud to be the first independent GCC communications agency to be awarded this prestigious international award,” said Abdulrahman, Co-Founder and Director of W7Worldwide. “We are committed to the continued growth and professionalism in our industry, so to be receiving this endorsement from the ICCO, as the voice of public relations consultancies around the world, is an incredible milestone and accomplishment for us as an agency.”
The ICCO membership represents over 3,000 PR firms in 70 countries from Europe, Africa, Asia, the Middle East, the Americas, and Australasia. Entries into the ICCO awards are judged by an elite panel of top international PR practitioners who consider the excellence and effectiveness of PR work from across the world. W7Worldwide entered the awards to seek international recognition of its work and to demonstrate the high level of skills, creativity and knowledge in the PR and communications profession in the GCC region and cultured within its agency.