The Saudi Tourism Authority (STA) has been elected to the UN Tourism Board of Affiliate Members for the 2026–2029 term—an important milestone achieved just one year after the Kingdom joined UN Tourism. The STA secured one of the top five highest vote counts globally.
This membership underscores Saudi Arabia’s growing influence on the international stage and enables the STA to take an active role in the board’s activities. It will strengthen collaboration and knowledge exchange with member states, support efforts to elevate the Kingdom’s position on the global tourism landscape, promote its distinctive destinations worldwide, and advance the goals of Saudi Vision 2030.
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