The Saudi Tourism Authority (STA) proudly announces the return of ‘Spectacular Saudi,’ a massive three-day, five-city showcase promising to transform India’s festive season with the nation’s modern colors and exciting flavors. STA organizes this immersive experience simultaneously across Delhi, Mumbai, Bengaluru, Hyderabad, and Ahmedabad from 21 to 23 November, reinforcing Saudi’s serious commitment to one of its fastest-growing international tourism markets. Notably, Saudi’s tourism sector continues its rapid acceleration, actively backed by significant ongoing investments and vast infrastructure expansion across the Kingdom.
Immersive Cultural Highlights
For three action-packed days, each host city will feature a vibrant showcase of Saudi’s rich culture, distinct artistry, and famous world-class hospitality, welcoming all visitors. Significantly, visitors can step into Brewtopia: A Qahwa Experience, smelling the unique scent of bakhour and freshly poured Saudi coffee before discovering the nation’s generous, evolving culinary story. The event takes place across five prominent venues in India: Select CityWalk Mall in Delhi, Phoenix Palladium Mall in Mumbai, Lulu Mall in Bengaluru, Sarath City Capital Mall in Hyderabad, and the Nexus Ahmedabad One Mall.
Furthermore, fans will learn about Qiddiya City, the world’s first purpose-built destination championing the ‘Power of Play’ through creativity, joyful experiences, and exploration to unlock individual potential. Qiddiya will host the largest Six Flags Park globally and Saudi’s first and biggest water park, providing world-class entertainment options for all families. STA makes the journey easier than ever for travellers tempted to experience Saudi first-hand, actively providing essential, seamless travel information through on-site Tasheer kiosks.
Unprecedented Travel Incentives
As a result, attendees unlock easy visa processing, special fares from Saudia, complimentary stays, and cash discounts worth over INR 75 lakh on Saudi packages and flights. These unprecedented offers demonstrate Saudi’s dynamic commitment to making travel accessible for the entire Indian market, building directly on recent, successful engagements.
Specifically, the event expands on STA’s growing footprint, following the highly successful “I Came for Football, I Stayed for More” global campaign featuring global icon Cristiano Ronaldo. Given that the Riyadh Season, one of the world’s largest entertainment festivals, runs through March 2026, the event offers a perfect gateway into a world of concerts and global sporting showdowns.
Ultimately, ‘Spectacular Saudi’ presents Indian travellers with a direct encounter, marking a vital milestone moment with Saudi’s authentic heritage and vibrant future.
