The third edition of the Saudi Tourism Forum is set to kick off in Riyadh, from January 7-9, 2025, at ROSHN Front, reported the Saudi Press Agency (SPA).
The Saudi Ministry of Tourism organizes the forum in collaboration with the Saudi Tourism Authority (STA), and the Tourism Development Fund. It features more than 100 exhibitors, as well as businessmen, investors, and officials.
Under the theme “To Discover,” this year’s edition will serve as a platform to highlight new and special tourist destinations across Saudi Arabia, in innovative experiences that enable visitors to discover the Kingdom’s diverse tourism potential.
Moreover, the Saudi Tourism Forum offers a platform to explore the latest developments in the Saudi tourism sector, allowing visitors to learn about major investments, develop their skills, and build new partnerships that advance tourism growth in the Kingdom.
On this occasion, the CEO of 4M Event and Chairman of the forum’s Organizing Committee, Hamza Nasser, noted that the Saudi Tourism Forum will discuss new communication approaches and building effective networks that enhance cooperation and interaction among stakeholders.
“Through the forum, we aim to promote the beauty of Saudi tourist destinations, enhance cooperation among stakeholders, and raise awareness about investment and development opportunities. This aligns with the goals of the Kingdom’s Vision 2030,” he said.
Since its launch, the Saudi Tourism Forum has made remarkable achievements, showcasing the Kingdom’s rich cultural heritage and unique tourist sites. The forum, through the support of its partners and sponsors, contributes to achieving a shared commitment to developing this vital sector.
The Saudi Tourism Forum’s agenda will feature a diverse range of seminars and workshops that highlight the latest trends and developments, giving attendees the opportunity to engage with keynote speakers and decisionmakers, in addition to fostering professional skills of tourism professionals.



