Saudia, Saudi Arabia’s national airline, will participate in the 32nd Arabian Travel Market (ATM) from 28 April to 1 May, 2025, at the Dubai World Trade Centre. Saudia aims to showcase its showcase cutting-edge aviation advancements and guest experience upgrades, aligning with Saudi Vision 2030’s goals by enhancing connectivity and delivering exceptional value.
Pioneering Aviation Solutions
At ATM 2025, Saudia will unveil initiatives boosting global connectivity and fostering strategic partnerships. The airline will announce collaborations to expand its international network and enhance value for travelers. Essam Akhonbay, Saudia’s Vice President of Marketing & Product Management, stated, “We aim to redefine travel by merging innovation with authentic Saudi hospitality, ensuring unmatched comfort for guests.”
Building on past ATM successes, Saudia will debut a futuristic premium stand in Hall 3 (Stand ME1930) at Dubai World Trade Centre. However, The immersive setup will highlight Saudi culture while introducing new guest-centric features. Attendees can explore innovations reflecting the airline’s commitment to seamless, hospitality-driven journeys.
Award-Winning Performance and Recognition
Founded in 1945, Saudia now operates across 100+ global destinations, including all 28 Saudi domestic airports. As a SkyTeam alliance member since 2012, it ranks among the Middle East’s largest airlines.
Saudia recently claimed Skytrax’s “World’s Most Improved Airline 2024” for the third time and “World Class Airline 2024” by APEX. Additionally, Cirium named it the global leader in on-time performance, cementing its reputation for reliability.
Through ATM 2025, Saudia reinforces its role in advancing Saudi Arabia’s tourism and economic diversification goals. By bridging cultures and prioritizing innovation, the airline continues to position the Kingdom as a global travel hub.
